With the launch of Tiffany & Co. T1 collection, the company has reinterpreted and expanded its legendary “T” motif design. The new collection celebrates the primary connection with ourselves. For this debut line we selected female pioneers and true trendsetters that represent the luxury segment in the most authentic way. The cooperation mainly focused on building brand awareness in the DACH region and positioning the jewelry as the iconic pieces that represent the courage and strength of their owners.
ClientTiffany & Co.TimeframeOngoing activationsChannelInstagram, TikTokCampaign FocusBrand Awareness