Instagram is currently testing a new feature called “Spontaneous Stories,” which aims to showcase users’ genuine moments, drawing inspiration from the popular app BeReal. Instagram is not the only social platform to incorporate popular BeReal features – TikTok and Snapchat have also implemented similar dual-camera features.
At the Snap Partner Summit 2023 Snap Inc. has unveiled updates for their AI, MyAI, including the ability to send Snaps through AI and expanding the use of Augmented Reality in shopping experiences and beyond the app. New Lenses have been introduced, and an AR collaboration with international star Kygo has been launched.
Instagram now allows users to place up to five links in their bio, responding to one of the most frequently requested features. This update enables users to direct their followers to various pages such as blogs, shops, or newsletters. As a result, companies like Linktree and Beacons are losing relevance with this update.
TikTok has tightened its guidelines to combat misinformation surrounding climate change. Content that denies climate change is now prohibited on the platform. TikTok aims to set new standards in media literacy in the context of climate change topics with this policy change.
